Privacy, it’s not that simple
Jantien Borsboom, director of PublicSpaces, gave a presentation on our Meetup on privacy. Specifically the challenges with privacy in the era of the internet. When platforms like Facebook lack a clear revenue model, they often rely on advertisements. And that means they’re using your personal information.
But when that personal data is misused, things can go wrong very quickly. For example, did Twitter and Facebook play a role in the political shift to the right and Trump’s election victory? How much fake news is actually being spread?
'Our mission? To create an alternative software ecosystem that represents the public interest.'
Time for a change
At PublicSpaces, they decided things had to change. They established a network of public organizations dedicated to making the internet a safer place. They aim to achieve this through awareness campaigns, research and development, and by facilitating the transition to privacy-friendly alternatives for digital tools.
Watch the full presentation here:
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Need privacy-friendly alternatives?
For instance, you could switch from Google Analytics to the more privacy-conscious Matomo for data collection. Want to learn more? Get in touch!
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Matomo: Privacy-Friendly Alternative to Google Analytics
Another major player in the data analytics field that does take AVG into account: Matomo.
Recap Meetup: Why accessibility is absolutely essential by Accessibility.nl
Veron Wormeester and experienced expert Rik Wouters from Accessibility.nl told us all about the importance of accessibility and user testing in their presentation at our Meetup.
Recap Meetup
During our Meetup there were also presentation about inclusivity, sustainability and accessibility. Missed our Meetup?
See the other presentationsMarketing & Analytics
We also think along on all of your marketing issues. Would you like to brainstorm together about data collection and privacy?
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